VIP announces a brand relaunch with Saif and Kareena as brand ambassadors

Ranchi: VIP Industries, which enjoys a dominant leader in the luggage industry; is all set to unveil the campaign for its homegrown iconic brand, VIP. The brand has transformed itself with a new philosophy of ‘Hello Holidays’, targeting young and contemporary families.

With an emphasis on people who love to travel, VIP bags aims to be a family’s most preferred travel gear. The 50-year-old brand will launch its latest TVC campaign with new brand ambassadors, Saif Ali Khan and Kareena Kapoor Khan, illustrating the transformation of India’s pioneering luggage brand.

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