itel launches new campaign

Ranchi: As part of the completion of three successful years of its operations in the country itel has launched a new campaign for its customers titled ‘Ab Har Haath Mein Jaadu’ which is aimed with connecting with the mass market consumer and enhancing their smartphone experiences.

To celebrate the onset of the brand campaign the company has worked on its market insights strongly and met people across segments, genres and realized that value is fueled by creating desirability and affordability, said Goldee Patnaik, Head of Marketing, itel Business unit.

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